About Me
I'm a creative communicator with a passion for design and learning, experienced in branding, social media, and event planning.
When I'm not working on a big project, I’m diving into books, movies, and social media, or finding ways to enrich my perspective through travel and culture. No matter what, I'm always experimenting with innovative ways to boost productivity.
Professional Experience
February 2022 - January 2025
Esports Student Leader & Graphic Designer
California State University, Fresno
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Increased Instagram following to 1,500 to substantial growth by founding a media team, driving engagement through strategic content creation.
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Developed the Fresno State Esports website, attracting organic traffic and enhancing brand presence without paid advertising.
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Revived and rebranded "Fresno State Esports Fest" to "HypeTown 2024," resulting in significant student participation and community engagement.
June 2024 - Dec 2024
Visual Assistant, University Advising Center
California State University, Fresno
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Designed comprehensive visual materials, including brochures, posters, and promotional items for the ‘Steps to Success’ initiative, ensuring alignment with university branding guidelines.
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Collaborated closely with University Marketing and Communications (MarComm) to enhance brand consistency across all visual communications.
September 2019 - Present
Freelance Graphic Designer
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Completed diverse branding and promotional projects, enhancing clients' visual identities and market presence.
Education
2020 - 2024
California State University, Fresno
B.A. Mass Communications and Journalism
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Emphasis: Advertising & Public Relations
Certifications
California Institute of the Arts
Collaborative Institutional Training Initiative
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